Business of Animation - Street Food Month

Street Food Month  was the second  animation I chose to do. For this I had two ideas. Food truck race is my first idea for Street Food Month. I am pleased with the out come and think it works well with the sound.

Final Version Street Food Mouth animation.

This was an early version and this was an early version of my Street Food Month food truck race.

As I wanted to use the trucks again I had another idea. This idea was a simpler idea. This is the final version of my second idea which I think came out quite well.

This was an early version I made I have made quite a couple of changes in my final version.

Street Food Month Animatic.

Research and Inspiration

For my Street food Month I  looked into the food network channel I found one of their shows, the great food truck race. This gave me the idea to do a race where the trucks are racing into the city for Street food month.

In the show the teams are usually consisting you three members 

so I decided it would be best to only have three trucks.

 Reference images  for both ideas

 Backgrounds for the food truck race.

Background designs for Street food month

Designs and reference for the food truck.

These are the designs of the trucks  I created from front side and back. The hotdog costume character was something also I had planed to use but  decided not to use it.

Business of Animation - Sugar Rush Sundays Part 2

This is the Final version I have choose to go with, I decided to make some changes to the end title sequence. As I wanted it to stand out more look more sugary and have a bigger impact on screen.

Final version 

I am please with the final outcome and think that it does work well with the sound. It was challenging and I did encountered a few problems but i worked through it and it come out well.

 Early test version 

 

This is my Final version keep to the animatic.

Development 

I created the characters in illustrator and really got use to using it.

I created the roundabout first in illustrator but saw that 2d was not going to work so I deiced to do it in 3d using Google sketch up. I had not used Sketch up recently but it was the best method for me to create it fast and closely to my reference. 

Animatic

     

I created this animatic out of the storyboards I made. This was very helpful to me so I could  get the timing right.

Business of Animation - Food Network

As I stated in my previous post our  first and main brief was to promote the Chello Zone CBS zone's food network.  for this we were given the choice of choosing through three different themes: as follows

• Street Food Mouth
• Sugar rush Sundays
• Italian  month

 Each of these titles had audio to them "Street food Month" and "Sugar Rush Sunday" lasted 5 seconds while "Italian Month" was 15 seconds.  Italian month I found to be the clear brief of the brief. in this view were advertising a competition promoting Italian food and a chance to win a Vespa, whilst Street Food Month and Sugar Rush Sundays were left up to your imagination to create something visually engaging in the time frame.  At the end the food network logo is required to appear with the title.

  These were some reference of bumpers produced for the Food network:

This was the best bumper I found for the food network. I very much like the simplicity of this bumper the vector images are simple the background is simple the transitions are simple and all but very effective in conveying the differences in style of food.

Food Network from Jessica Lohman on Vimeo.

Food Network from Andrew Neujahr on Vimeo.